Creative Creative Worldwide - Creative Technology Ltd

CREATIVE TECHNOLOGY LTD


Creative Globe


Founded in 1981 in Singapore, Creative Technology Ltd today develops, manufactures and markets a family of sound, video, software and telephony multimedia products for PCs under the Blaster® family name, and the ShareVision line of desktop video conferencing products for Macintoshes and PCs. With a worldwide user base of over 20 million and commanding more than 60% of the world market share for audio cards, the Sound Blaster platform has become the de facto industry standard for PC sound and has been the overwhelming choice for developers, OEMs and endusers of audio-enhanced entertainment, education, productivity and multimedia applications.


Today Creative Technology has a global staff strength of 4,400 with over 400 R&D personnel. Supported by a network of 20 subsidiaries including the US-based Creative Labs, Inc. located in the heart of Silicon Valley, the Blaster family of products are extensively distributed through 175 distributors in 77 countries. In USA alone, Creative products are sold in over 30,000 retail outlets.


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